Dads Coupon Infographic
Get up to speed on Dad's savings activity. He often outpaces mom. See infographic and access additional insights from our report.
Digital Ad Fraud
It’s a costly problem that requires urgent accountability. To help, we created a scorecard, so you know what questions to ask all your digital media partners.
Today's Coupon Users
Shape your coupon strategies in light of results from the 2016 RedPlum® Purse String Survey. See what today’s coupon users look like, what motivates them, and what they practice weekly.
Traditional timeframes don’t have the same pull as they used to. Have you adjusted your tactics? Consider the facts and figures.
Affluent Shoppers Possess Strong Coupon Habits
Desire to save doesn’t vary by income. You may be surprised to learn how affluent consumers leverage the power of coupons. See more.
Bump up your Frequency
Frequency seems like common sense, but there are added, specific and urgent reasons for building it across media. Delve deeper.
2016 Coupon Scoreboard Infographic
Color commentary gives you more insight into what’s really at play behind the numbers. So you can make highly intelligent couponing decisions. View infographic.
Hispanics' Coupon Use Infographic
Meet the decisive frontrunners. When it comes to seeking great deals, the Hispanic population does it best. See results of recent study.
Coupon Facts Infographic
Why listen to industry buzz versus real shoppers? If you assume digital has displaced print or that millennials, upscale shoppers and brand loyalists aren’t big coupon users, think again.
Holiday Late Shoppers Infographic
Take note of vital dates and media lead times to make the greatest impact all season. This tool will help you align your print, digital and mobile media accordingly.
Millennial Divide Infographic
Millennial moms & dads shop more like gen X & boomer generations in many ways. See evidence and open your mind to new targeting opportunities.
Let us know what you’re looking for to grow your business. We drive improvement through data-infused campaigns.
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