telecom-stat Source: Scarborough Research, Multi-Market 2015 Release 2

Case Study

This telecom provider delivered relevant display ads to consumers at home and away, driving foot traffic

+10% lift in store visits

Get Story


Are you, like the Telecom/Pay TV category, more focused on competitive blunting rather than organic growth? Leverage the insights and data here so you can reach those consumers most likely to switch or upgrade, whether in a specific neighborhood or within your service area.


Media Influence on Telecom

telecom-media-influence1 Source: Prosper Insights & Analytics, MBI, January 2016.

Media Mix

Now, compare ad spend to media influence. Is it time to change your traditional approach?


Consumer Demographics

Valassis will help you identify consumer segments, however, here is a general telecom consumer profile.


Source: Scarborough Research, Multi-Market 2015 Release 2
Considering a Switch:

Leading reasons that U.S. mobile phone users are considering switching their mobile service provider

Source: Market Force Information, "US - Wireless Carriers & Services: Consumer Experiences & Competitive Benchmarks," June 15, 2016
Reach and influence more of your customers
Flyers rank among the Top 5 paid media for impacting purchase decisions and store selections.

Flyers (Inserts)
Advertise with us

Let us know what you’re looking for to grow your business. We drive improvement through data-infused campaigns.


9:30 a.m. - 5:30 p.m. ET

Creating the future of intelligent media delivery to drive your greatest success

Intelligent Media Delivery